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All About the New Digital Services Tax for Advertisers & How it Works

24Feb

All About the New Digital Services Tax for Advertisers & How it Works

The digital economy is transforming industries, creating trillions in value around the globe, and reshaping the way we live and work. Tech giants like Google, Amazon, and Facebook are amassing unprecedented wealth, but governments around the world are now demanding […]

29Sep

By Jason Heckl

How to Sell More Using the Internet

The internet should be every business’ ultimate weapon for finding, attracting and earning more customers. It’s that simple using digital channels like search engines, websites, email and social media.

How to Get the Most Out of Your Google Search Ads

29Sep

By Jason Heckl

How to Get the Most Out of Your Google Search Ads

There’s no question that Google Ads is incredibly valuable to advertisers big and small. With billions of daily searches and clicks, and unique people searching in the hundreds of millions, Google Search Ads can easily be your largest lead and […]

What is Google’s New Destination Requirements Policy?

1Sep

By Jason Heckl

What is Google’s New Destination Requirements Policy?

Earlier this year, Google announced they would be updating their Destination Requirements policy with the hopes of providing more transparency to advertisers. In the past, it was sometimes vague why an ad was disapproved. But, with this new policy update, […]

Does Your Website Work? Really, Does it Do What You Want it to Do?

28May

By Jade

Does Your Website Work? Really, Does it Do What You Want it to Do?

Why do you have a website? Your website may look nice, but does it ‘Work’? The answer to ‘why do you have a website?’, should be whatever your single most important conversion action is. That could be: I have a […]

Google Ads & Your Branded Keywords – Do or Do Not

14Jun

By Jade

Google Ads & Your Branded Keywords – Do or Do Not

Are you currently running a Google Ads campaign? Do you bid on your brand name or company name in your list of keywords? At first glance, it might seem like a waste of money. After all, you always show up […]

WordPress Web Design: The World’s Most Popular CMS

26May

By Jason Heckl

WordPress Web Design: The World’s Most Popular CMS

Year after year, the undisputed champion of the CMS world is WordPress. Whether we’re talking about capturing the hearts and minds of developers across the world or straight up market share (40%+ at last count), nobody has a grip on […]

Optimizing Your Website for Mobile Phones

17Apr

By Jason Heckl

Optimizing Your Website for Mobile Phones

If your website isn’t optimized for an immersive mobile phone experience in 2025, you’re missing out on some serious traffic – and probably customers. Since 2020, 84% of the Canadian population has used a smartphone, including over half of all […]

24Mar

By Jason Heckl

Print Marketing Collateral: Why It’s Still Essential for Your Brand

Before smartphones and easy internet access, print marketing reigned supreme as a cornerstone of any marketing campaign. Flyers, magazines, billboards, and posters were the norm, alongside TV and radio spots. As businesses began building a digital presence through websites, blogs

SEO Services That Will Boost Your Website’s Visibility

13Mar

By Jason Heckl

SEO Services That Will Boost Your Website’s Visibility

As the owner of a website, you’ve probably heard about the value of search engine optimization (SEO). But what exactly is involved, and what services will help move the needle? This article outlines some of the most important SEO services […]

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