SEO

Image Optimization for Websites

Image Optimization for Websites

Ignoring image optimization is dangerous because websites with unoptimized images are losing money, struggling to rank, and perform poorly for users. The latest image optimization solutions are easy to apply, and have an interesting history.
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GA4 Explained For Business Owners

GA4 Explained For Business Owners

Google Analytics will sunset in July 2023, but as we explain, setting up GA4 early will help ease the transition. In this article we also discuss the differences between the existing Universal Analytics and the new GA4 service.
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