Digital Marketing

Google Analytics + AI in 2026: A Strategy Refresher

10Feb

Google Analytics + AI in 2026: A Strategy Refresher

With 2026 already part way out of the bag, a comprehensive guide on integrating AI with GA4, that covers installation, strategy, and data interpretation is somewhat overdue. In this article we revisit some essentials while getting ready for the topic of AI analytics strategies.

5 Foundations for Growing Your Business Online

23Dec

By Jason Heckl

5 Foundations for Growing Your Business Online

Strong reputations and trust are built on word of mouth. However, if you want to grow your business rapidly, you need to develop a well-thought-out and executed online presence. With seemingly unlimited reach, meaningful engagement opportunities, and the potential for […]

Google Ads Search Campaigns Tanking? Try These Tips

23Oct

By Jason Heckl

Google Ads Search Campaigns Tanking? Try These Tips

If you’re looking for a boost in traffic to your website along with quality leads, product sales, or general traffic, it’s hard to beat the power of Google Ads. With its near-complete dominance and monopoly across multiple platforms, it’s difficult […]

What’s New in the World of Google Ads – Fall 2025

26Sep

By Jason Heckl

What’s New in the World of Google Ads – Fall 2025

Over the course of 2025 (so far), the digital advertising space led by platforms like Google and Meta has been forced to shift in a number of ways. The market has changed and will continue to do so as international […]

Using Email Marketing Services to Reach More Customers

9Jul

By Jason Heckl

Using Email Marketing Services to Reach More Customers

Email has been around since the early days of the internet, making it one of the oldest digital marketing strategies in the book. Fast forward to today and email has retained its supremacy, becoming a vital tool for communication that […]

The Power of Google Reviews + How to Get More

26Jul

By Jason Heckl

The Power of Google Reviews + How to Get More

If you’re a business that relies on the internet to find new prospects, get your name out there, and engage with customers, your reputation means a lot. People look for reviews and recommendations as a means of social proof in […]

15Feb

By Jason Heckl

7 SEO Red Flags to Fix Right Now

The value of search engine optimization (SEO) is undisputed. It doesn’t matter what you’re selling, whether it’s a product, service, or message – SEO can help any organization reach their target audience on the worldwide interwebs. The internet is a […]

29Sep

By Jason Heckl

How to Sell More Using the Internet

The internet should be every business’ ultimate weapon for finding, attracting and earning more customers. It’s that simple using digital channels like search engines, websites, email and social media.

28Feb

By RMorben

Image Optimization for Websites

Ignoring image optimization is dangerous because websites with unoptimized images are losing money, struggling to rank, and perform poorly for users. The latest image optimization solutions are easy to apply, and have an interesting history.

17Oct

By Jason Heckl

How to Upgrade Your Content Marketing

Content marketing is one of the best ways to develop and maintain relationships with your customers or customers to be. But these days, it’s not enough for brands to spray out blog posts and tweets in hopes that something will […]

10Feb

By RMorben

Google Analytics + AI in 2026: A Strategy Refresher

What is Page Indexing? Why is it Vital for Ranking & Some Common Fixes

2Feb

By Jason Heckl

What is Page Indexing? Why is it Vital for Ranking & Some Common Fixes

Page indexing is a fundamental element of SEO and the first step toward visibility in search engines like Google and Bing. Without proper indexing, your website simply won’t appear in search results, meaning potential customers may never find you. Although […]

23Dec

By Jason Heckl

5 Foundations for Growing Your Business Online

It’s Time to Move Your Data & Hosting Back to Canada – Here’s Why

27Nov

By Jason Heckl

It’s Time to Move Your Data & Hosting Back to Canada – Here’s Why

As a business with a digital presence, you rely on secure and reliable storage for your website’s files; this is commonly known as hosting. Without a host, your website or application wouldn’t be visible online. While the amount of hosting […]

Digital Marketing

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