Digital Marketing Archives - Page 3 of 5

Cultivate Website Performance with these Easy Google Analytics Reports

28Nov

Cultivate Website Performance with these Easy Google Analytics Reports

Internet stuff can be a bit daunting at times. This is especially the case if you're not very technical and are trying to have a light conversation with a professional marketer. There is an inevitable smattering of lingo and jargon that might fly over your head like a swallow fle

Website or Mobile App – Which Is The Best Option For Your Business?

17Oct

By Caorda

Website or Mobile App – Which Is The Best Option For Your Business?

Mobile apps can generate a ton of traffic. They can be a better option for some businesses and their mobile strategy, but not for all. Read more here.

Facebook Posts vs. Facebook Ads: Know The Difference

8Aug

By Caorda

Facebook Posts vs. Facebook Ads: Know The Difference

Facebook POSTS are NOT the same as Facebook ADS. Read on to learn more about the difference between social media POSTS vs. ADS.

Do You Have a Google Analytics Goal Set Up? Well, It’s Time

24Jul

By Jade

Do You Have a Google Analytics Goal Set Up? Well, It’s Time

Why should you set up a goal? Setting up a single goal in Google Analytics will start you on the path to easily measuring the value of your website visitors. It will also help you to measure whether your website […]

Google Ad Grants: Get up to $10,000/month FREE for Google Search Ads!

2Jul

By Caorda

Google Ad Grants: Get up to $10,000/month FREE for Google Search Ads!

Certain organizations can get up to $10,000 per month FREE for ad-spend on search ads in Google Ads if they meet the requirements. Learn more!

Is Your Website Working For You? 3 Strategies to Get You on Track

28May

By Jade

Is Your Website Working For You? 3 Strategies to Get You on Track

Why do you have a website? Your website may look nice, but does it ‘Work’? The answer to ‘why do you have a website?’, should be whatever your single most important conversion action is. That could be: I have a […]

13Feb

By Caorda

The Fascinating Power of Facebook Ads

When businesses think about digital marketing, they typically think of a well-designed mobile friendly website, search engine optimization (SEO), social media presence and Google Ads. However, one digital marketing strategy that every business should have on its radar is Facebook

These Website Content Predictions Are From 2001 – Did They Come True?

30Jan

By Jade

These Website Content Predictions Are From 2001 – Did They Come True?

This article recently crossed my desk (thanks Dave!). Since I’m fairly sensitive to user behaviour and user experience issues, it drew me right in. The article was a summarized version of The Cluetrain Manifesto: The End of Business as Usual, […]

Digital Re-Marketing Ads: What Are They and Is This Strategy Right For Your Business?

12Dec

By Caorda

Digital Re-Marketing Ads: What Are They and Is This Strategy Right For Your Business?

Have you ever noticed brands re-marketing ads to you while you browse online? They are the ads that seem to follow you around online wherever you go. However, do you actually know what these digital “re-marketing” ads are and what […]

Search Engine Results Page (SERP) Features & Sections To Know

22Nov

By Caorda

Search Engine Results Page (SERP) Features & Sections To Know

SERP (search engine results page) features are the specific sections of a search engine page after a user has submitted a search query. Everyone uses search engines like Google, but many are not aware of all the different sections in […]