News

Google retires rel=author

Google retires rel=author

The rel=author experiment is over. Google ran the rel=author system for over 3 years and paid close attention to how the new feature has impacted, or in this case ‘not impacted’, search results. For competitive websites there’s no doubt that […]
Read more
Microformats and Schema

Microformats and Schema

The importance of Microformats goes beyond search engines but even just the improvements in search results should be sufficient motivation for adding structure to your website data.
Read more

Recent Posts

Google Analytics + AI in 2026: A Strategy Refresher

Google Analytics + AI in 2026: A Strategy Refresher

With 2026 already part way out of the bag, a comprehensive guide on integrating AI with GA4, that covers installation, strategy, and data interpretation is somewhat overdue. In this article we revisit some essentials while getting ready for the topic of AI analytics strategies.
Read more