If you consider what processes you would use to decide the topic, trust level, and popularity of a website you would likely start to come up with a list of things to look for: What is the Topic or Focus? […]
Video Transcript Anyone who has a website for their business wants their site to show up in the number 1 spot in Google search results. So how do you get there? S.E.O. Search Engine Optimization is the process of making […]
At the beginning of May, I attended several sessions of Social Media Camp 2016 in downtown Victoria, BC. The intention was to seek out those sessions that I felt would assist me broadening my understanding of the extremely convoluted arena […]
This is just a quick post to mention a problematic update to the WordPress Core and a nice plugin that fixes the problem handily. Where did the Title field go in WordPress link manager? If you’re a long time user […]
What is the big Mobile Friendly update; Mobilegeddon? I know a lot of search marketing gurus are running around saying the sky is falling… I’ve seen some half-truths like: Mobile search traffic has grown to represent over 50% of total […]
Below you’ll find a very simple a quick post with a couple of tools to help you measure your Title Tag and Meta Description character length. Meta Title Tags Your page Title Tags should be short enough (under 55 characters) […]
On a server level, every broken website link is a waste of resources. For specific URLs that are known to be deleted, sending 410 error responses from your web server can speed up & improve search indexing.
Without this pesky light you could drive until something really goes wrong! At a very simple/basic level of looking at search engine optimization we can easily summarize the effort as ‘helping search engines understand websites’. Google knows a lot about […]
Last week we mentioned Google retiring authorship program with a post on the end of the rel=author experiment. While we’ve also discussed the value of Microformats and Schema markup in previous blog posts the level of the discussion was far from […]
When writing blog copy that’s SEO friendly there are a few things to keep in mind: Write for your Reader. A common mistake writers make when developing SEO friendly blog articles is trying to write exclusively for search engines at […]
With 2026 already part way out of the bag, a comprehensive guide on integrating AI with GA4, that covers installation, strategy, and data interpretation is somewhat overdue. In this article we revisit some essentials while getting ready for the topic of AI analytics strategies.
Page indexing is a fundamental element of SEO and the first step toward visibility in search engines like Google and Bing. Without proper indexing, your website simply won’t appear in search results, meaning potential customers may never find you. Although […]
Strong reputations and trust are built on word of mouth. However, if you want to grow your business rapidly, you need to develop a well-thought-out and executed online presence. With seemingly unlimited reach, meaningful engagement opportunities, and the potential for […]
As a business with a digital presence, you rely on secure and reliable storage for your website’s files; this is commonly known as hosting. Without a host, your website or application wouldn’t be visible online. While the amount of hosting […]